Wednesday, January 30, 2013

Fabric of the week: Toile de Jouy

Although toile de Jouy is most often used for decorating, I have seen a number of vintage clothing items, usually from the 1950s to early 60s, featuring this style print.

Toile de Jouy 

Toile de Jouy is a fabric print style in imitation of mid- to late- 18th century prints made by Christophe Philippe Oberkampf, a German, in the town of Jouy, near Paris. Toile is a French word for cloth; the fabric features late 18th century bucolic scenes, usually with people, trees and flowers. 
Typically the print is in fairly large scale, using one dark shade on white or off-white. It is printed on plain weave cotton or cotton blends of a substantial weight, although the style of print can be found on silk, linen or manufactured fibers. 
Uses: Household decorating, not so commonly for accessories and apparel

©Vintage Fashion Guild - Text by Margaret Wilds/denisebrain,  photo by Hoyt Carter 
Vintage Jonathan Logan toile de Jouy-print dress in my Etsy shop
 I see there is a recent fascination again with this style print for clothing. Here is a toile de Jouy dress by Vivienne Westwood, worn by Dita von Teese.

Courtesy of thatdamngreendress


Stefanie said...

Oh I so want a toile dress in blue, unfortunately for me the one in your shop won't fit. :( The search is still on :)

Louise said...

I saw a toile de jouy dress a few years ago, in red, that had a fantastic matching cardigan. I regret not buying it because I've never seen one like it since.
As a side note- I'm really enjoying your series on fabric- so informative.

denisebrain said...

Louise, that set sounds like "the one that got away!" I'm sorry you don't have it, and very glad you are enjoying the fabrics.

Stefanie, I hope you search toile as well as toile de Jouy—I notice most of the vintage items on Etsy with this print use the name toile alone.

This blue toile de Jouy outfit offered by Zwzzy on Etsy is kind of beautiful, isn't it?

Unknown said...

I'm looking for the one Vera is wearing in Bates Motel. Do you know?

denisebrain said...

That is a great dress! I'm sorry Elizabeth, I don't know where you can find one just like it.